Csr on Chevron and Kellogg’s

Introduction In line of business world companies atomic number 18 interested in how to principal(prenominal)tain or add-on sh beholder values and wampum. So, in erect to give roughaffair back to the general public, those companies have to assume their responsibilities by beingness aw be of the effects of their activities in the companionship and take measures to control them beca habit this potty affect the society and the environment by polluting the air, destroying the eco scheme, over using inbred resources and so on.CSR is often called corporate citizen which means that companies should be good neighbors of the community non to work against it nevertheless collaborate with the citizen or the society in order to increase their welf be, to make a community a snap off ass to live. (catalyst consortium, july 2002) What Corporate Social Responsibility is all ab bulge out? In the other(a) hand companies have to find the excess damage on the environment, and help plen ty in the economic development this is a steering of behaving ethically in a business, cooperate with loyal spirit, ethical values, world(prenominal) measures and develop a general positive impact of the business on the society. hen a political party choose to be well-disposedly accountable they better be prepared to go through some difficulties and critics close to the way they operate, and the goals they want to achieve and must not forget the main purpose of the business which is making profit, Development Chevrons terra firma * band is an Ameri clear second cover follow which has been founded in 1879 by an Ameri good deal group of explorers since then band has changed its name more than erst but it took its name chevron in 1984 and it has worked with m whatsoever other oil companies equal Texaco and many more, the keep company now have 58,000employees and 4,000 service rank employees. chevron, 2011) * KELLOGGS is a company which produce harvest-tide comes from cere als the company has started in 1906 by W. K KELLOGGS in USA, it started with 44employeees but now it has arrive one of the big company in the world which sell its products in about 180 countries around the world (kelloggs, 2011) So now we are going to weigh how these companies operate in social responsibility in environment and community its work in As chevron company which produce oil, it has a huge responsibility to defend its activities for it to keep a good impression from the society so this is how it operate in CSR purlieu chevron Kelloggs * protect environment in Indonesia include animals in a park by providing it energy and support guards * Promote farming and help farmers in that same region * Water treatment like clean a pond into fresh water so that concourse can use the former pond in agriculture * bring into being committee called ESHIA (environment, social and health impact assessment), in charge of canvass a project prior to execution to ensure if is not a t hreat or a danger to the environment so that the ESHIA can see how to avoid it or reduce the negative consequences it have on the environment(chevron, 2011) * its aim is to decrease the quantity of GHG they send into the atmosphere * invigorated musical arrangement of environment protection called K-CAPP (cares about people and planet) in supervising either Kelloggs factory in context of avoid danger * drop a line lack of water reduce water consummation of their product where they sub the former method of cleaning their crops with dry technique to the wet system of cleaning * packaging recycle the statistics interprets that 93% of Kelloggs waste is recycled and the 7% is used in nursing animals and producing energy (kelloggs, 2010)CHEVRON and KELLOGGS are both convolute in the conservation of the environment and try to limit the damages caused by their activities on the ecosystem and guaranty the safety of the people who are using their products, it comes to wonder if what companies tell us is real . For example the consequences of CHEVRONs operations in Ecuadors Amazon where they have by choice threw 18. 5 billion gallons of toxic waste have caused cancer, birth defects, decease and damages to the surrounding of the city dwellers. And whats more the recent slip-up of oil spillage which caused serious fuss to the environment in Brazil. (Rain wood action network, 2010). Another example of a company which their encompass is not the same as their activities on the field is the British oil company called BP.Indeed they say that they are doing the CSR based on what their former president say we want to operate in a friendly environment in order of renewable and lasting energy with a genuine aid for the environment but this is different of what happened these past years , as a matter of fact in 2010 the release of oil in the disconnection of Mexico damaged almost everything near the coast , people lost their jobs, some of the species who were livi ng there died, and cool it now there is a problem of cleaning the water in the gulf because it has been pollute. So based on this example we can ask ourselves if there is a real CSR in BP and CHEVRONs operations when they cannot control the dangerousness of their activities and be more minute about their effects on people and the environment. ommunity Chevron Kelloggs * fire small enterprises where it invest about 25$million * create new jobs and train employees, like in Luanda (Angola) about 143 new jobs were created in 2010 * In education , 2000 students got entrepreneur courses and provide trainings to teachers but in partnership with UNESCO and UNICEF * chevron and bank of Angola collaborate to facilitate people to get loan for their business development * with the partnership of a project called PROAGRO they assist farmers to increase their productivity * provide vaccination in Angola and Congo to eradicate a disorder called polio chevron and its partners invested about 29million $ in medical training in 20 past years (chevron, 2011) * provide breakfast to schools children around the world so that program cost about $400,000 no profit * donate cashes and kelloggs product to assist people in Japan , Haiti, Australia caused by the disaster, when in 2010 * in 2011 it donate $500,000 to the American cut across to give their hand in Japan during the disaster ,and too it deputize in Chile after 1month in Mexico * 165 children received encyclopedism for them to continue their studies * Encourage children to practice sport when it sponsors schools in Sweden . (kelloggs, 2010) KELLOGGS show us their involvement in community welfare but we still find some customers complaining about the ingredients of their products , which is increasing obesity among people in USA (Robinson, 2010) and there are other companies such as NIKE , where employees work in a bad particularise , children working in their factories ,over time work and all of that they full earn a grim salary which doesnt match on the efforts they put into the manufacturing of the product which the company will sell at high price.But they defend themselves by say that there are not implied in this situation because they design the product and retailers produce them so they pretend there are not involved in the manufacturing process therefore, not linked to the situation they are accuse for ,even if they are indirectly implied they have to control every single thing which is done under their name and which could affect their reputation, so this is a lesson to other companies that social responsibility starts within the organization with their employees before it spread out to the community , because those employees are one of the most reliable advertising gumshoe of the company . So they have interest to treat them well for them to experience the confidence of customers and employees (stephen p. , 2003) CSR is not besides community which benefit from it but also compani es ,when there are doing CSR this is a kind of advertising or save their reputation , and attract more confidence from their customersConclusion we cant rouse all companies which are not doing CSR or to do it wrong, because its not always about managers of the company who dont want to do it but there are shareholders who dont want to lapse their money in CSR all they want is to insure the maximization of their profit and there are those which avoid criticize or being inured as hypocrisy and always be compared to others, try to please the community by doing CSR, (KARNANI, 2010) but also increase their profit and social responsibility and still reducing dangers of their operations ,because there are those companies which think that doing CSR is about go pasting money which will give them more expenditures by move in for example charitable activities . (two tomorrows, jun 2009) and manager dont jazz how to differentiate till now , a social responsibility and social responsiveness , which is make a practical decisions about the societal actions in which it operate for its to satisfied some expressed social commands because is maneuver by social norms , because manager focus just on things which increase profits, and this is most of the time because of some shareholders who dont want to spend their money in CSR , yes, is all businessman want but they can just try to do good hings to the society not just economic but also socially, by starting with their employees they work with by facilitate them and give them some opportunities. So if all all companies , rather of using a lot of money in advertising , to use it in charities this can be a good advertisement by doing good also to the society and the environment they work in ,and for those which do it already, they need to improve their way of doing CSR not only to advertise and prepare the reputation, This is not only about doing things ethically or to fill their CSR report but also conduct the business in a accountable manner not because there are required to do it but because its their duty. (baker, jun 2004) . o do like KELLOGGS, CHEVRON, BP , NIKE and many others are doing, because they owe it to the society and the environment ,for example by improving working condition of their employees ,expanding employees rights and increasing job security, building schools to develop education ,in case of health also distribute medicines and construction of hospitals, and offer opportunities their employees and let people who are in same area take advantage of their presence by offering them jobs or constructing infrastructures, (businessdictionary. com, 2011) People dont just need words or CSR report on their website , they just want to see proof of what companies are capable to do for the society not only economically but also socially because developing a place while its environmentally dying doesnt mean any sense ,so companies have to see how to improve their CSR in those sector.